EXPANSION
TROPICALI is a make believe island
where the South Pacific crashes
into the Sea of Cortez
and bleeds into The Caribbean
FORMING THE TROPICAL TRINITY of flavor, culture AND ALOHA.
TROPICALI brings vintage tiki bar escapism and themed dining to the fast casual space.
Creating a one of a kind guest experience.
DEEP
DIVE
TROPICALI is the grandson of tiki and the daughter of surfing.
Creating a DNA that embodies passion for
family, island style food and California lifestyle.
At Tropicali we present an authentic Southern California
surf culture married
in the tropics serving the Aloha spirit for every guest to experience.
ISLAND STYLE
Our bowls are inspired by meals we’ve shared with LOCALS
in homes on Kauai
on the beaches of Baja
in the streets of Jamaica
in the cenotes of Tulum
on the reefs of Tahiti.
Our bowls are broken down into 2 categories
Smoked meats and Poke.
The menu features a total of 5 all natural proteins.
Chicken, Beef, Pork, fish and tofu.
House made marinades and sauces
send tastebuds straight to Paradise.
point of difference
LOCAL - Independent family owned California Restaurant.
NATURAL - Healthy, natural and organic products.
LIFESTYLE - Authentic Southern California and island surf culture.
ECO - Eco friendly products with a vision for the future.
VEGAN - Dairy free, plant based options
NEW WAVE/INFLUENCE
We feed some of the worlds most influential Action Sports athletes, Grammy award winning musicians, top chefs and boxings biggest stars.
In 4 years of business TROPICALI has been searched over
2 million times and counting on the Yelp platform.
Averaging over 130k searches a month on Google.
2.5 Million google maps searches.
8K Followers on INSTAGRAM averaging 50k impressions a week.
Featured in the Visit California 101 series
Showcased on multiple travel shows on California
Featured on KTLA 5 Los Angeles News and VICE.
awards
RANKED #15 IN AMERICA on YELPS
TOP 100 RESTAURANTS
RANKED #1 CHEAP EATS ( UNDER $30 )
RESTAURANT IN CALIFORNIA
BY YELP / USA TODAY
founders
Sanoe Lake - Kauai
Known as the “Princess of Surf”. Sanoe Lake is the face of the Womens global surf industry.
When Quicksilver decided to create their womens brand Roxy they choose Sanoe to launch with. She went on to be the face and ambassdor of Billabong for over a decade.
Sanoe is best known for starring in the iconic movie Blue Crush. She was nominated for an MTV Movie Award for her role in the film along with actresses Kate Bosworth and Michelle Rodriguez.
Sanoe brings with her 15 years of professional
surfing and 25 years of international travel to the worlds most desired tropical destinations. During this time she gained vast knowledge in food, culture and wellness. Sanoe brings authenticity and awareness to the TROPICALI brand with her natural island style.
michael sterling eaton - del mar
A modern renaissance man MSE is a California native multimedia artist, known for his work as a creative director, photographer, clothing designer, film maker and music producer.
His agency Neo Nostalgia has worked with some of the worlds biggest brands from global surf leaders Billabong to fashions elite with Fendi and Dolce Gabana. In 2008
Michael was the creative Director and Designer for The Grammys 50th anniversary Grammy Brand Clothing line. He shot and directed surf films as well as TV commercials for VH1 and Cartoon Network.
In Europe Michael creative directed 11 Mirrors Design Hotel winning the 2012 International Hotel Award for “Best Small Hotel.” In 2013 Michael designed and creative directed the historical Lafayette Hotel in San Diego which was listed in The Los Angeles Times as one of the top 25 Travel Destinations in the World and listed on National Geographic’s “Best In the World” list.
Michael Sterling Eaton brings a holistic approach to brand building and the guest experience with his take on cultural anthropology.
